In a 25 minute podcast Matt Weber, Fit For Work’s National Director of Sales, leads us through so many proof points that his company has been a major troublemaker in their industry since 1998 that it’s simply overwhelming.
They have one of the most clearly articulated brand statements I’ve ever seen:
“We prevent people from getting injured.”
Here’s that word again – stubbornness. Kirsten Potenza, CEO and Co-Founder of POUND® Fitness has invented and grown something totally unique. Inspired by drumming, loud music, and the camaraderie she experienced on UCLA’s Division 1 crew team, POUND is an exhilarating experience that lights up gym classes and trainers alike.
Dr. Brian Skow of Avera eCARE said, “What drew me into this really was that we found a need, a problem, and we innovated our way into it.” Yep, this company is filled with Troublemakers! Avera eCARE is among the most comprehensive telehealth service providers in the nation, and they have a very unique approach.
If the United States Department of Transportation were to shut your startup down, many entrepreneurs might stay down. Not Rob Neuner, CEO of Boost Oxygen. They worked through this (and many other challenges) to come out the other side with a highly successful new product category. The key is resilience and old-fashioned stubbornness.