Mr. Wonderful, A.K.A. Kevin O’Leary of Shark Tank made a deal with Boost Oxygen recently. I was impressed to learn how much thought Rob and his team put into preparing for the opportunity. As you’ll hear in the podcast, Rob is extremely methodical and well-planned. They don’t miss out on opportunities.
The concept of “Face Mask Fatigue” was brought to them by frontline COVID-19 medical staff who were using Boost Oxygen. Working entire days wearing a mask increases the amount of CO2 they breathe. So, Rob and his partners quickly put up a banner on their website offering Boost Oxygen as a way to help.
“You don’t have to convince yourself.
You have to convince everyone else around you.
That’s 95% of the battle.”
All along, Rob has been in the right place at the right time. For instance, his partner in Prague had seen an article about South Korean doctors explaining their use of oxygen to help mitigate the severity of COVID-19 symptoms. Once that news reached the U.S., Rob nearly sold out of all finished product. His relationships with suppliers helped them turn on a dime to increase production of new inventory.
The mind of a Troublemaker
With a slew podcasts on our website and more being edited, I’m beginning to see certain consistencies in the mentality of troublemakers. For instance, stubbornness.
Rob doesn’t use the phrase “stubborn” as he casually mentions the Department of Transportation shutting them down for a period. They didn’t give up, solved the problem for the DOT, and turned that major roadblock into an even more highly-improved product design.
Any entrepreneur will tell you they receive lots of negativity from family and friends. I’ve been there. It can be very demoralizing. But “keeping your nose down” and sticking to it are what get you to success.
“You don’t have to convince yourself. You have to convince everyone else around you. That’s 95% of the battle.”
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