Aggressive Tactics
for Retail Marketers

Whether you’re growing a chain of gyms, jewelry stores, or banks, the Internet has not been kind to you. Brick and mortar retailers are now competing with online-only competitors who have far less overhead. Digital options have also decimated local newspapers and radio, on which retailers depend to advertise. So how do you reach new customers? How can you hope to make enough noise to exponentially grow your brand?

Trouble excels at what’s left of traditional marketing, and goes even further in digital solutions. Based on the unique needs of your business, we will find totally surprising ways to attract your best prospects to your locations.

Below, just one of many examples of our inventive tactics. This one for Gym Source, the largest retailer of gym equipment in the U.S.

Using Micro-Influencers
in Retail Marketing

One of our most successful tactics for retailers has been our inventive use of Micro-Influencers. No two deployments of this tactic are the same because the needs of clients are always unique. View the case study video below on how we drove tons more traffic to the Gym Source brand.

Steve St. Clair

Co-Founder Steve St. Clair has been a restless inventor and creator in two of his own companies for over 12 years. Before that he was a creative leader and marketing strategist for almost two decades at places like Chiat/Day in Toronto as well as Saatchi, Y&R, and Hill Holliday in New York City. Along the way he won some of the world’s most challenging award shows and the respect of his peers for clients like Nissan, Labatts Beer, Fila, Waterford Crystal, Dun & Bradstreet, and more.

Alyssa Lurie

Co-Founder Alyssa Lurie is a driven and inventive marketing strategist. Spending over half a decade in the rapidly moving content marketing space, she has worn the hats of brand manager, content marketing manager, account manager, customer experience manager, project manager, digital strategist and social media strategist. Alyssa has seen and managed it all, but never loses site of the guiding strategies that differentiate our clients.

Rob Farber

Rob Farber is a fully integrated, award-winning Executive Producer. He previously worked for many large and small advertising agencies in various roles. He’s served as a Producer, Executive Producer and Group Executive Producer, where he’s run entire agency production departments.

James Eves

James is a masterful graphic artist. Actually, he’s more like a wizard. For over 20 years, he worked a variety of positions in agencies, printers, design studios and service bureaus mastering a broad range of the graphic arts technology and gaining a refined appreciation for the creative process.

Dan Weill

Dan specializes in unique cross platform solutions that help companies build their businesses. He speaks MYSQL, CakePHP, Web 2.0, JQuery, AJAX, JSON, iOS7 SDK, iPhone, Android, JQTouch, WordPress, CSS, and much more. He leads the development of Fortune 500 caliber solutions that go far beyond websites and apps.

Brigette Klakring

Brigette has been a marketing director, digital marketing consultant, digital account executive, and digital media consultant. In other words, she’s incredibly adept at digital marketing and the implementation of advertising creation, scheduling, implementation, and analytics, PPC, SEO, display, print, radio, and social strategy.

Aggressive Tactics for Retail Marketers

Using Micro-Influencers in Retail Marketing